GUIDE Marketing Resource Kit
Article Publication Date
Summary
The Centers for Medicare and Medicaid Services (CMS) launched the Guiding an Improved Dementia Experience (GUIDE) Model in 2024 as a voluntary nationwide model test to support people with dementia and their unpaid caregivers. The GUIDE Model focuses on comprehensive, coordinated dementia care and aims to improve quality of life for people with dementia, reduce strain on their unpaid caregivers, and enable people with dementia to remain in their homes and communities.
The National Dementia Care Collaborative recently launched a new GUIDE Marketing Resource Kit to help dementia care programs raise awareness of their work and connect more families to support. The toolkit provides ready-to-use materials for GUIDE Model participants, including customizable templates, sample messaging, and more.
The National Dementia Care Collaborative recently launched a new GUIDE Marketing Resource Kit to help dementia care programs raise awareness of their work and connect more families to support. The toolkit provides ready-to-use materials for GUIDE Model participants, including customizable templates, sample messaging, and more.